MAD SHANSHUI CITY x AUDI

Project: MAD Shanshui City - Audi Showroom

Role: Animation Project Leader

Goal: Showroom screen content in collaboration between MAD Architects and Audi showroom in Beijing. It is intended to build an eco-city

Software: 3Ds Max, Vray, After Effect, Nuke

Synopsis: The architect’s idea is to combine the density and function of the city with the artistic conception of landscapes and build a future city with the human spirit and cultural values ​​as the core, which every urban resident can share. So in the embodiment of animation design, I used the night scene to examine the tranquility, mystery and explorer several core elements to show the appearance and design concept of the entire building.